Xerox, a New York Stock Exchange-listed enterprise for business process and document management, is aiming at garnering 50 per cent of its India revenues from small and medium businesses (SMBs) in three years, according to Vipin Tuteja, executive director (technology, channels and international business), Xerox India.
The company, with global revenues of $23 billion, generates 40 per cent from SMBs, 35 per cent from corporations and enterprises, and the remaining from the government sector in India.
On Monday, it launched its new series of multifunctions printers enabled by ConnectKey in Hyderabad. Tuteja said Xerox was not just focusing on the metros now. “To strengthen our position in the SMB sector, we have devised a strategy to cover the top 200 Tier-II and Tier-III towns and cities across India,” he said.