Xerox Bets High On Mobile Printing in 2014

New Delhi, Jan 3: Xerox India is betting high on mobile printing with the introduction of ConnectKey Controller that powers new range of devices to integrate seamlessly into real world scenario of mobility, security, BYOD and cloud adoption. ConnectKey MFPs offer mobile printing and scanning solutions that integrate fully with cloud-based technologies and mobile devices. These provide the benefits of enhanced convenience, increased productivity and a more cost-effective infrastructure.

According to Rajat Jain, MD, Xerox India, “Over the years Cloud, Big Data, Mobility & Security have emerged as industry mega trends that IT managers and CIO’s have been closely observing. While the adoption of cloud was largely restricted in enterprise businesses, this year a significant number of SME’s also deployed cloud based solutions. Xerox has been monitoring these changes closely and has been leading the industry in responding to these changes. To cater to these growing need of mobile printing we have introduced ConnectKey to new range of printers.”

The company has noticed a growing trend over the last couple of years on the adoption of MPS in enterprise. SME’s and businesses are looking more and more for document solutions instead of standalone printing. The MPS market during 2014 is likely to keep gaining further traction and the industry continues to grow at the rate of 30% CAGR according to the Xerox- Ernst & Young survey.

“We see a fundamental structural change happening in the enterprise landscape where more and more customers are shifting from a Cap-Ex driven captive print infrastructure to an Op-Ex led Managed Print Services. With this they are reaping the benefits of lower costs, enhanced productivity, mobile/cloud printing, user and cost center-based accounting and security features, effective print governance via SLA assurance and single point of accountability,” he added. Xerox has pioneered document outsourcing and managed print services globally and has responded to this trend by putting even more emphasis on its Services-led, technology driven engagement model.